Last week, TrustedChoice.com, the nation's largest digital marketing platform for independent agents and brokers, announced that it has partnered with Semsee, a leading small commercial quoting platform for independent agents, to provide commercial quoting on its heavily trafficked consumer website.

The TrustedChoice.com consumer website attracts 500,000-plus visits monthly and offers online insurance consumers a retail-like buying experience, connecting the right risk to the right agent at the right buying moment.

With Semsee's new commercial quoting feature, business owners can visit TrustedChoice.com and answer several simple questions to receive a quote indication and be connected with a local independent agency to complete the policy buying process. The combined solution provides quote indications for multiple carriers and is available in all 50 states.

The first line to be rolled out will be workers compensation, followed by business owners policies, which are among the most frequently searched business insurance requests on TrustedChoice.com. Additional lines will be added later in 2021.

“Small business owners are increasingly seeking a digital customer experience that gives them answers quickly and offers options that deliver the greatest value," said Chip Bacciocco, CEO of TrustedChoice.com. “This important partnership brings together Semsee's scalable quoting platform with our significant commercial lines shopper volume on TrustedChoice.com, combining the best digital experience with the expertise of 20,000 independent agents who can provide the advice and guidance that small businesses need."

“We're very excited about the partnership with TrustedChoice.com," said Philip Charles-Pierre, CEO of Semsee. “It's not only fast and easy for businesses to get a quote, but TrustedChoice.com agencies will receive a connection to customers who are ready to buy."

“All businesses need insurance and are seeking the best value. But they don't want to spend a lot of time on the process," Charles-Pierre added. “We believe there's significant pent-up demand for an efficient, customer-friendly, digital quoting solution."

Semsee simplifies and accelerates the small commercial quoting experience for independent agents, giving them more time to service their clients and grow revenue. Semsee combines advances in technology, workflow efficiencies and data and analytics to give agents fast, accurate quotes from multiple appointed carriers through a single-form submission.

“This is a perfect opportunity for agents looking to grow commercial lines," says Jason Walker, CEO of Agency Insurtech, who, according to a press release, was instrumental in bringing the partners together. “With Semsee, TrustedChoice.com agencies will be able to offer small businesses a more seamless customer buying experience while increasing their own productivity and close ratios."

TrustedChoice.com's solutions suite empowers independent agents and insurers to compete in a digital-first marketplace. Its Advantage digital marketing platform enables agents and insurers to scale their brand visibility to gain and retain clients.

Will Jones is IA editor-in-chief.