The agency mergers & acquisitions scene ended 2024 with a big splash, as Gallagher broke records with its $13.45 billion acquisition of AssuredPartners. And as the personal auto industry shows the first signs of stability after a bumpy few years, Independent Agent provided insights into how the industry is navigating the volatile market, the aftermath of the TikTok Kia challenge, and rodent damage prevention tips. 

Independent Agent magazine is the authoritative source of information for professionals who sell insurance for independent agencies. Whether it's a seasoned agency principal, producer, or account representative, Independent Agent helps agency employees increase sales and deliver an industry-leading customer experience. 

In addition to thought-leading analysis of industry trends and market conditions, Independent Agent covers property & casualty coverage changes and new products, interprets legislative issues, and delivers the strategies managers need to grow their agencies.

Here are the five most-read articles on iamagazine.com in December:

5) The Changing Face of Personal Umbrella Purchasing Profiles

By Olivia Overman

Awareness of an increasingly litigious environment is leading to higher demand for personal umbrella coverage.

4) How the Industry Is Navigating a Volatile Auto Insurance Market

By Olivia Overman

Improving technology is a determining factor for many carriers as they look to employ a strategic response to a sustained rise in claims frequency and severity.

3) How the Insurance Industry Responded to the TikTok Kia Challenge

By Olivia Overman

While Kia and Hyundai owners faced challenges from the thefts of their vehicles, insurance carriers responded in various ways to deal with the threat.

2) Rodent Damage Prevention in Cars: What Works and What Doesn't?

By Ken Huening

Equip your clients with effective rodent prevention tips to save them from costly surprises and uncomfortable calls about uncovered damage.

1) Gallagher Breaks Records with $13.45 Billion AssuredPartners Acquisition

By Will Jones

The transaction, the largest sale ever of a U.S. insurance broker to a strategic acquirer, will strengthen Gallagher's U.S. middle-market property & casualty and employee benefits focus.

Compiled by AnneMarie McPherson Spears, IA news editor.